As a starting point for planning their own actions are especially useful on 11 and 13 slides.
Monday, April 30, 2012
Action Plan for Social Marketing
As a starting point for planning their own actions are especially useful on 11 and 13 slides.
Friday, April 27, 2012
Thursday, April 26, 2012
Rammstein - Mein Teil

If you have a slow Internet, just click on the play, will wait until the first shots, and then pause for 1-2 minutes to the film loaded in the cache, and faster than the playback. Press play again. Or, for faster navigation through the Internet and download the video to install the new version of the cache. Mozilla Firefox. or. Google Chrome. Please advise if you notice that the film is removed, the link is not working, blocked - just leave a comment under the material thanks! .
Wednesday, April 25, 2012
Monday, April 23, 2012
Sunday, April 22, 2012
The public sector.
And so saying, we told him about the 'state', and he told us about the ' government and society '.
Fully post about this here:. http://www. pcweek. ru/ecm/blog/andrey-kolesov/305. php.
Wednesday, April 18, 2012
Who are you in the HOUSE M.D.?
You are watching ( or watched ) series ' House MD ' (House M. D. )? . Hugh Laurie I like the most, along with Stephen Fry in the movie ' Jeeves and Wooster '.
But here was a test today to choose (well, since the output!) For the blog and came across this - ' Who are you in the HOUSE M. D. ? ' . She 's got such an unexpected (and maybe not such a surprise? ) Result, and you?.
So, you - Gregory House. |
You - Dr. Gregory House. A cynic and a materialist, a cad and a genius. Hipster, sheer ethics, common sense and common human laws, even - if necessary. Determined and extremely rational. A sense of humor on the verge of a nervous breakdown (surrounding ). You are not alien to human feelings, but be guided by them - thank you. Most likely, the adherents of psychoanalysis, humanism, liberalism, common sense or Catholicism has in store for you two volumes of complaints and suggestions, but it has absolutely no value - you live only by its own rules, and only think of themselves in their respective categories. |
Take the test. |
Oh, and quotations for you!.
'- Enough to change the subject!.
- Said a fan to change the subject '.
' Not worth a farthing of life, if you can not take stupid decision '.
' You can not always get what you want, but if you try, you will find that sometimes you can '.
' I think I 'll focus on things rather than words. They are more honest '.
' Do you want to change your life!? .
Tuesday, April 17, 2012
Sunday digest blogosphere 13.02 - 19.02
interesting and useful materials. !.

Thanks to my beloved readers for their patience and support!.
Read:.
Monday, April 16, 2012
How to succeed Steve Jobs
Finished reading a book iKona - a rather peculiar biography of the founder of Apple and is now its CEO. If you do not pay attention to how the author tries to find a speck, and at the same time admire the charisma of Steve Jobs, you can learn many useful things for themselves or how to become a great man for thirty years in business. We generalize this all under several abstracts with explanations.
1) The family - nothing. But we can not take into account the impact of a woman next to you.
Despite the fact that all the Jobs speech imbued with love for family values , and many autobiographer talk about his quest to find all his life for his family, yet most important, Steve has always considered himself. He was not laponka constantly demanded from their adoptive parents' physical sacrifices for their whims, from which is then easily rejected. So he dropped out of college after a year, to which his parents had to collect almost all the money. Tough teenager who smoked marijuana and occasionally taking stronger drugs.
When she became pregnant with Jobs, he just stopped communicating with her, but denied even minimal assistance. When the DNA examination confirmed his paternity, he still refused to recognize his child and did so only when Lisa was already a teenager. Moreover, non-ultimate role in this played his wife Laura Jobs. Perhaps the only person among the relatives of Steve, who manages not only to restrain his temper, but also to influence it.
Jobs now have three children in a marriage. In addition, he found his sister, with whom he was separated after birth, because his mother was not married to his father. Despite the fact that Jobs is still married to first on his work, Laura's great influence on his values.
2) A professional in anything.
Steve never finished a single institution. His knowledge of creating computer worthless working in Atari, he tightened the bolts with a screwdriver. His ideas about programming is minimal - Steve Jobs has always resented the fact that this process is not instantaneous. By the way, and in the design of a special knowledge is not Steve Jobs - all mark only his sense of taste and style, but no way to create something.
The only thing Apple director has no equal, is in his ability to convince. Whether it's business partners, employees, investors, or simply customers - Jobs has always been able to find a trail to their heart. Although the majority believes that the door is always at the heart of Steve plowed his foot and quickly occupied the best seat in the room. As for me - is the quality which distinguishes genius prodazhnika, I have a few people (three in a lifetime ) saw it live. Two of them grew out of sales agents in their own directors of advertising agencies.
3) Assign someone else's ideas.
Even when he was an early Apple among its programmers developed a specific scheme of work with Jobs. It was necessary to give a very crude but promising idea to cut down its Jobs, and two weeks later came to the department and presented the same idea as his own. Moreover, the majority believes that he did it unintentionally - just worked his brain.
Apple and Apple -2 have been created thanks to the skill of Steve Wozniak. McIntosh was a project of Jeff Raskin, Jobs does not yet achieved that he went to him. The greatness of Pixar - is mainly the merit of John Lasettera, a name that is known only to specialists, and Steve was and still is nothing more than the principal owner of the company, almost without taking part in its activities. Monoblocks iMac appeared as the development of Apple even during the penultimate director Amelio. But the project was canceled and then revived a few years later under the guise iMac Dzhi5. And aypad, as it turns out, was invented by students Illinoysovskogo Institute back in 1988. Apple in the competition of ideas. Roots grow from the iPhone Newton project, which was profitable, but it was closed immediately after the return of Jobs to the company as the project is actively supported Amelio.
But who now remembers about that?.
4) Marketing.
The only marketing company in the words of one of the officers was to Apple that Jobs is in the morning looking in the mirror and ask yourself - what he wants. And this is fucking. Perhaps another company with the same frenzy and push their new products on the market, which did not exist - it's Sony. Not for nothing is it Jobs still maintains cordial relations, and felt something iPod to replace no less revolutionary volkmana.
We should also focus on design that Jobs is not considered a kind of visual presentation of the product, but rather the environment in which the consumer will live and enjoy. Mackintosh was lame in terms of product, but the design is allowed to sell hundreds of thousands of copies before the consumer is aware of. It was nice to have such a beautiful thing - even just put it on the table.
The ability to not just create what the thing and push it into the consciousness of the consumer - that is what has always distinguished by Steve. In fact, he was able to divide the world into those who clearly trusts him - his followers. And those who stand on the other side of the fence, not having seen Steve in action.
5) Whether the cattle.
During his tenure at Apple, Steve is not dealt painful blows unless cleaners. He even started his job with the deception, when he received the prize for the Atari creation of circuits with a minimum number of cards. Wozniak did all but promised him 50 %, Jobs gave him only 300 bucks, concealing that the prize was $ 1,000.
Jobs are regularly appropriated not only ideas but also departments, positions, etc. Dr.. Promising one person office, he could easily have the same day to give it to another person, and first to say ' sorry, I forgot '. Division, which led to the Jobs of Apple, was characterized by ultra-low salaries compared to other employees. Many years passed before Jobs was simply to pay for itself with a group visiting restaurants.
But do not be compared with his struggle for power in the company. Jobs podsidel virtually all directors of the company, seeking absolute power. And he did it by any means, without shunning the direct smear and blooming rumors. The only time he tripped only by Scully, who was the same beast (or if you want corporate -savvy fighter ), and Jobs did not give the possibility to use their weaknesses. Over time, mistakes have taught Steve Jobs to be more honest, but now if he wants to achieve something - it is better not to get in his way.
interesting places.
Not everyone knows that Microsoft has been startup company, when Apple was already famous all over America. And Jobs has twice been a chance to terminate the existence of Gates, but he did not use both. At first they ignored the opportunity to purchase Microsoft software as a developer. The second time Jobs has missed the opportunity vparit their OSes, IBM and got the opportunity Gates.
All of the major failures of Apple - Steve Jobs on the conscience. He started a project, then loses interest in him, and blamed the failure of the sales staff.
The real turning point came in with the advent of Apple iPods, which, no doubt, in many ways and the idea and feeling is Steve. But by that time a lot has come together in one place - and the new version of the successful cultivation, and the iPod, Pixar and the Oscars. Yet it has become the root of the iPod around which a new star lighted Jobs.
I recommend the book to the reading. So, how to make corporate career in the U.S., has no relation to the Russian reality, but God is in the details.
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Startup Crash Test
We decided to call the event this way. After consideration of all views and survey participants. So 23rd Yanvaya in ****** to ** hours ** minutes will be made first Startup Crash Test. Through it will be two projects Mitee and Hippocrates. Sammari will be sent to those of the guests, who have confirmed their participation. The first time we decided to do ' is narrow their circle and they are terribly far from the people '. After a successful first time access to the club will open a wider range of.
Sunday, April 15, 2012
On the sea without photos
Previously, I wrote articles about the rest of the Baltic Sea and supplied photographs. But today we do without the last. A comfort in the hotel just to replace the description of the climatic features of the coast.
The Baltic Sea is an inland sea, feeding water from the Atlantic Ocean, but that does not get warm - the Gulf Stream, and if it hurts, it is only tangentially. The water in the sea rather cool and rarely warms up above 22-24 degrees Celsius. However, it is possible to receive a portion of salt water with a higher temperature - in the bays. Those in two: the Curonian and the Baltic. The first is separated from the sea, Curonian Spit, the other hides behind the Vistula and the Baltic bow braid. There, the water could warm to 28 degrees. But as a rule, tourists go to Svetlogorsk and in the Gulf do not fall.
Svetlogorsk - a holiday for the majors. Hotels, cafes, a lift to the sea, lift, bicycle hire, a German architecture. Those who have a car, try to go to other places where there are no tourists, and you can burn the fires and include loud music inside the car. For example, Kulikovo, Melnikova, long beaches near Zelenogradsk. If the problem with the car, you can go to Sokolniki, Pioneer, Amber. Sokolniki - holiday village in front of Zelenograd, the sea is dirty, but there is minimal infrastructure and railway station.
Pioneer and Amber - coastal cities, which previously were not included in the recreation area. One was a port in another - factory for production of amber. As a result, it rested on the local beaches mostly locals. Now both the town and try to attract tourists from outside the. In the Pioneer something actively constructed. Amber in the huge local beaches championship for beach sports and the big beach parties.
This year the temperature in the region varies. From 20 to 30 degrees. And day by day does not have. Yesterday it was 30 degrees, and now 21 and a forecast for rain and thunderstorms. However, it is almost a constant climate - the weather in the area is renowned for its volatility. But so very very hot or very cold - there is no. Or, more accurately, never been longer than 2-3 weeks.
Even in very humid. In a hot day, you just feel like going like hot jelly cutting: moisture in the air heats up and literally burns the skin. Hence, it seems that 30 of our degrees, as the 40 continental.
Many places in central Russia think that if you live near the sea, you're out there every weekend trying to relax. I guess there are some people, but most goes to the sea is not too often - only a few times per season. Because not all residents of St. Petersburg to run hither and museums, if at all is massive.
But I must say that every weekend during the summer road to Svetlogorsk and Zelenogradsk overloaded. Hundreds of cars are their owners to the sea. Someone chooses a barbecue and beer, some just lie on a towel at the beach, but we can safely say that most of the rest by the sea - local, from Kaliningrad. They, incidentally, is easily distinguished from visitors who are, or athletic wear, or if odezhku of the films on tourists. We look as though they boarded a train after work. Although the way it is.
Holidays at the Baltic Sea - is for those who are tired of Turkey, and who does not like Sochi and others like them. It does not have that comfort level, which suggests APL inclusive, but not so hot and there is no shaurmyachnikov on every corner. The average hotel costs from 2000 to 3500 thousand. per night for two - for the money you will receive a separate room with all amenities. There are cheaper, but it is usually lower, and even the old Soviet interior and plumbing. There are also more expensive, but it's not so much a higher level of service, location and how much larger numbers.
Of course, there is a problem with tickets. Flights to Moscow costs about 6 7tys. rubles per one way per person and I do not know how to get cheaper if you do not have passports. Train rides a little cheaper and almost a day with four customs. Charter flights to Kaliningrad, no one runs.
But if you decide to visit, and the warm weather should last until mid-September - will be happy. Including help with accommodation. Call, write. View the location of possible here:.
-. hotels in Svetlogorsk. ,.
-. Hotel Zelenogradsk. ,.
-. Hotels in Curonian Spit.
If you have questions - please write in the comments, I'll answer.
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How much is a child?
Not in the sense that we want to buy it. But omitting all points associated with changes in lifestyle to calculate what it costs the appearance of the little man next to you, to speak before it is too expensive.
Costs begin long before the birth happens very fact. The first thing that will spend money, it is with the attempt to conceive. It is only those who are not seeking to have children all get easily. More often than not takes a lot to invest in a variety of research and medicine. The fight against unhealthy environmental conditions and physiological disorders is anywhere from 10 to 30 thousand. rub. within a year. There are also more advanced cases, but we will not consider. To estimate the average they are not so important.
When pregnancy is held and there were two bars on the test, the new costs associated with the fact that all finished well. But then the cost of medications completely compensated rejection of contraception. Unless, of course, the future mom will not get to the hospital and not have to apply the funds kakih-nibud hitromudryh.
The next point is associated with a change in diet. Pickles - corny joke, but a woman's hormonal changes and thus changes and eating habits. Strawberry a couple of times in 9 months you will not ruin, but there will be a lot of other distortions in the daily diet, need more calcium ( cheese at least ), phosphorus and other minerals and vitamins. Even the vitamins also have to buy. So the monthly cost of food will increase. Assume a 5 th. to what was previously. Although you can save a sympathetic, if the male half goes to the same diet.
Sami birth order can be made free of charge. But it is much better and nicer house in a fee and give birth is not operating at the three tables at once. This is 12-20 thousand.
Now we need to change clothes. The bare minimum - three or four dress, worth from 15 to 30 thousand. Usually swelling in the legs, so that the shoes will also have to change to something more practical. If the last months of pregnancy will occur in the cold season, you will need a coat or cloak.
So, no one has yet been born, and at 50-150 thousand. you've got. We now turn to the equipment of child.
Bed -day from 2500 to infinity. But it is an adequate alternative, you can find somewhere for 4500. The cot will be the main home of a child under 2 years old, so do not mess with the size, and then have to buy a second crib had a normal baby cot with no fences. If the apartment is small, you can save on the arena and take the crib, which will do for riding - m. e. has a high side or kneeling. I explain to the peasants, what for general riding - this is when you're in the kitchen or anywhere else except the child a child could be next and not to be confused at the same time, under your feet.
Go to bed need a mattress - 1-2 thousand. , Bed linen, too nafig - you can take a set for Ponte, or when guests come, we do not need pillow, canopy - also nafig. But fucking karuselku with the melody to buy it, about a month and a half, it acts on a child hypnotically. The child will sleep in infancy. Diapers should be made of natural fabrics hypoallergenic. And there should be many. A lot. From 20 to 40. Possible, but will have to be washed more frequently. And more often than twice a day is hard to erase - no time to dry clothes. So buy a few meters of cloth diapers and kroim. So, is there a place to sleep. But it cost us somewhere in the top ten. Yes, the toys your child up to six months and not really needed. It is well if the crawl at the time to learn. So to fill up the crib should not be any garbage. Two or three pieces of hypoallergenic rubber - the most it. They squeak, inexpensive and very functional: kept in small arms and do not suffer when they are trained gums.
diapers. Oh, this is the salvation of the young parents of the modern period of history. In a few packs a month away somewhere in the 1500-2000 rub. Worn diapers when up to 8 months. When up to 3 years, but usually to a year to dress up just for a walk. However, dynamically increasing the size to the size of the price keeps costs at the same level. So the 20-30 thousand. goes in the trash so even with the inside jokes.
Bathrooms procedure - it is the cheapest fun. Baby shampoo, baby soap, talcum powder for children, children's diaper rash cream, baby cream for massage - you just can not imagine how many things do for kids. Unlike adults - reduced content of total and relative hypoallergenic. You do not want to guess what kind of rash and running to the doctor every time. Therefore reduce the number of factors leading to childhood diseases and at the same amount of purse. But the way it is pennies compared to children with at least a powder. You do not want to bathe the baby every day. But the diapers and wash his clothes - have. So the powder flies faster than diapers. Nakinem at all with iodine and brilliant green thousand per month to one year and five hundred rubles to 2 years.
The next step - Clothing. Everything is much simpler and easier. 90% of the clothing comes from moms club. This secret organization, which take all the women after childbirth. And as easily come out of it, when urchins grow. But still you will need another 10 % in order to walk the child. Child grows very quickly and some things will remain unworn, but this does not exclude spending on them. Lay on it a thousand a month. We do not buy all the new oligarchs and to and from the. Something can and sales pritovarit, unworn and something to tear the club with friends moms. If you are against - multiply the monthly expenses of at least three times. Just go to children's clothing store and see how many there are all sorts of costumes.
With the power up to six months all the problems solved by the natural milk factory. But with three months starting the bait. But after six months, many stop feeding and move entirely to children's food. This is because costs of expenses. Jar of baby food now costs about 30 rubles. There should be 3 to 7 days. Plus, artificial milk - the banks have enough for a week or two on the strength of. So for a week on food will go from 1 to 5 thousand. rubles. For example, we are very economical, the banks, we do not fall, milk spilled, trying to lure porridge, which is much cheaper than canned versions, although children do not like it. So all four thousand plus. / month.
Now you have to take care of the wheelchair. A good stroller is worth ten. Plus the time when the child begins to hold her head up, you will need a cane, wheelchair. As you will quickly kill the carriage depends on such factors as the quality of the stroller, without the weight of the child, its convenience, the frequency of trips, car ownership in the family. Sometimes a wheelchair can be killed during the three or four carriages. But suppose we were lucky and only the basic costs of wheelchair and cane. T. e. around 15 thousand.
Now Accessories. For a child will need to buy a bunch of junk. This is a backpack for carrying a child. And the thermometer for the bath. And suck the milk. And the children pot. And some napkins. Soothers. And spoons, cups, bowls. And the chair, and then another, and the table. All of this money. We choose to change all that twenty thousand. Modestly, but suddenly enough, but something will give and will give the chain. For example, the same runners over five years can change 7-8 children.
And how much will be wasted when the child meets with hostility, for example, try it in zatolknut jumpers. And that sort of thing goes on well-known chain.
It's sad, but kids get sick. All garbage is that teens have to treat the child drugs. For a couple of years, your child pereboleet all sorts of colds and more rare diseases from three to ten times. And each time will cost you 1-2 thousand. rub. at least. But then not save, and anticipate that this will affect garbage - too hard to. On the other hand accumulate decent children's first aid kit.
Should the child start walking - you can replant it to approximate to the adult and the adult food powder ( need not even be washed less frequently ). It also marks the first sale of baby stuff and the first transfer of the chain is on your side. On the other hand will increase the cost of clothes - no longer vospolzueshsya things in three sizes bigger - the child simply can not walk properly in this. And the huge rates will rise in the cost of shoes. After all, children's shoes - is not only shoes, it is also a research laboratory, which can be thrust into a puddle or beat her to the curb. Yes, and just shuffled his cool.
From one to two years you gradually realize that the first steps can bring not only pleasure but also a lot of problems. Hence, spending on a leash, increased spending on toys and the first ' Give Mom ' and ' Mama I want '. The idea that a child should be given to the garden - is becoming brighter and more substantial. And here an and all. An out of your pocket and takes off 20-50 thousand. rub. on sponsorship future Sadiq. I guess you can not pay, but will have to wait in line longer.
In general, the additional cost per child for the first two years will amount to about 10-15 thousand. rub. per month to your budget today, at least. And of course, does not stop it. Stops more blurred picture of the future. It's hard to plan when you have no idea where will be tomorrow and what state. And many still children themselves. And the theoretical possibility of their children they just scare.
Friday, April 6, 2012
Space News: 21-27 October 2011
First he went: the rocket ... Astronauts on the ISS will play a computer game. Roskosmos did not have enough money for insurance and GLONASS satellite launches to the ISS starts, but starts preparing in full swing. Events, events, rumors, predictions: a weekly digest of the journal ...
October 21.
At 14:30 Moscow time from Kourou in French Guiana executed launch rocket ... 1b ... At 18:19 Gallileo satellite successfully separated from the upper stage ... Running became the first in the program Soyuz at CSG: built in Kourou launch pad, and is now launching rocket ... Already in December to start the rocket ...
The representative of the NASA John Charles (Jone Charles) reported anxiety, which cause the agency reports that about one-third astronaut, who had been in space, complains of blurred vision during flight and after. This may be due to increased intracranial pressure in conditions of weightlessness. May be guilty, and high salt content in the ... NASA will fund a study of this issue.
October 22.
Head of Russian Federal Space Agency Vladimir Popovkin spoke to reporters. He, in particular, commented on the rejection of a launch vehicle ... In addition, Popovkin said that the development of a new manned spacecraft continues.
Head of laboratory life-support systems IBMP RAS Vladimir Sychev said that his team is creating a fundamentally new power LED lighting for greenhouses ... Currently used for this purpose potentially dangerous (containing mercury) fluorescent lamps. It is assumed that the new unit will be mounted on the ISS in 2013.
October 23.
First launch vehicle Taurus II, created by experts of the company Orbital Sciences with Ukrainian raketostroiteley, has been postponed until late February - early March 2012. Originally planned rocket launch by the end of the year. The reason for delay were the negative results obtained in October, when the test vehicle inspection systems.
Between 5:43 and 5:57 Moscow time ... Unburned fragments fell to Earth, presumably in the Indian Ocean, Andaman Sea, Myanme, Laos and southern China.
October 24.
Due to lack of finance since 2012. Federal Space Agency will not be able to insure the ships starts, launched to the ISS, as well as launches of GLONASS satellites. Insurance is the state allocates only 1.97 billion rubles, which is only enough for the insurance vehicles that run under the Federal Space Program. Among them - and most expensive of preparing for launch in 2012. apparatus ...
October 25.
The scientific program of a new expedition to the ISS, which will go into space on November 14, includes 37 experiments. Among them - the launch of the microsatellite ... 40- pound device, developed in conjunction with the Space Research Institute of the Lebedev Lebedev Physical Institute, should have had more than 2 years and to study the processes taking place during lightning discharges in the atmosphere and reach for the observation of the surface of the Earth. Another interesting experiment is coming - medical -biological ... The experiment was conducted in two stages - on Earth and in space, and one of the components of the experiment are computer games: Cosmonaut Anatoly Ivanishin will hold them for some time in orbit, with detailed fixing of physiological changes occurring at the same time.
October 26.
It is reported that before the satellite was put into operation ... Thus, the present orbital constellation of global navigation system GLONASS is 27 units, 23 of which are used as intended, one is prepared to enter into the system, 2 removed for maintenance, and another one is located in the orbital reserve.
In parallel, prepare immediately two space launch, which will add significant grouping of GLONASS. On Plesetsk delivered satellite ... And at Baikonur is still preparing a cluster of three similar devices that were being considered to perform Nov. 4 with ...
Deputy Director of the Institute of Biomedical Problems of RAS Valery Bogomolov expressed concern about the situation on the ISS. According to him, the excess of the permissible noise level and the accumulation of rubbish become a serious problem for the inhabitants of the Russian segment of the station. Doctors have advised the engineers to reduce the noise of the equipment mounted on the ISS - first of all, dust collectors, air conditioners and computers. Requires the solution of the issue with the export of wastes to the ISS, which rose especially sharply after the cessation of flights by American shuttles.
Head of Samara Samara Space ... Recall that a platform for launching the missiles at the spaceport in French Guiana, ESA has already been built by Russian specialists, and began to operate, although the program of unmanned.
Russian Space Agency Commission has once again visited the Baikonur East. Experts chose the construction site of the two launch complexes - for missiles, ... First begin to build a platform for the ... Meanwhile, at the launch site are ... Direct construction of facilities will begin in the coming year.
October 27.
At Baikonur, work is continuing on the preparation of the upcoming space launches. Peregrine module automatic interplanetary station ... Carried out and refill the Chinese micro-satellite YH- 1, which will start with the Russian AMS. Running them on board the ... At the same time preparing to launch rocket ... The space system is assembled and prepared for export to the launch complex.
Experts held near Moscow MCC correction of the ISS orbit, raising its height by 3.2 miles - up to an average of 390 km. The maneuver was carried out using a corrective engine service module ...
Vice Prime Minister Sergei Ivanov said the suspension of new design launch vehicles ... According to him, two years later, when to start flight tests of light, medium and heavy rockets family ...
Chinese media reported that in early November, will launch Shenzhou- 8 spacecraft, whose task will be practicing docking technology devices in orbit. At the moment the spacecraft and carrier rocket Chang Zheng 2F transported to the launch site Baikonur Jiuquan.